Pure Trust Since 1909 · Mumbai
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Our story

Pure trust. Since 1909.

A Mumbai beginning. A Maharashtra identity. A promise carried through generations.

Maharashtrian woman wearing gold jewellery
The timeline

A story that keeps moving.

Founded by Late Shri. Ganesh Hari Pethe and Late Shri. Waman Hari Pethe, the brand's first showroom opened in Girgaon in 1909.

1909

A great beginning

Two brothers began their first jewellery showroom in Girgaon, the heart of Mumbai — building trust through transparent trade and dedicated craftsmanship.

1960

The next chapter

Shreedhar Ganesh Pethe opened a new showroom at Dadar, carrying the family tradition into a new Mumbai business centre.

Today

A living legacy

More than a century later, the name continues to stand for purity, traditional artistry and a distinctly Maharashtrian jewellery identity.

Family in Maharashtrian attire and jewellery
What we stand for

Transparency is part of the craft.

Our legacy is not simply measured in years. It is measured in relationships — the confidence to choose a jewel, the reassurance of purity and the feeling that comes with taking something meaningful home.

“Pure trust is the jewel we have protected for generations.”
The experience

Come see what a century feels like.

Our website can show you the world of WHPS. The final decision is yours to make in person — with the jewellery in front of you and our team beside you.

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Maharashtrian woman in traditional jewellery